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Ripple CEO Shares What XRP Means To The Crypto Firm

Ripple’s Chief Executive Officer (CEO) Brad Garlinghouse has outlined XRP’s irreplaceable role within the crypto company. In a recent discussion, the crypto executive talked about how XRP is driving adoption and growth across Ripple’s ecosystem, highlighting its importance and utility in payments, treasury, custody, infrastructure, and other key areas of the business. 

XRP Powers Ripple’s Products And Institutional Growth

Garlinghouse recently appeared on X’s Spaces to discuss the significance of XRP for Ripple and to reaffirm its role in the company’s long-term strategy. The CEO stated that he wanted everyone in the XRP army and the community to know that XRP is the “North Star” guiding Ripple’s mission and day-to-day operations. 

According to him, the cryptocurrency is central to everything the firm does, including payment solutions, treasury management, custody, USD, and institutional engagement. Over the years, the firm has continued to develop its payment solutions, using XRP to enable faster, more efficient international transfers while also supporting corporate payment risk management and DEX transactions

Treasury management further leverages XRP alongside Ripple’s USD stablecoin, RLUSD, to provide liquidity. The crypto company has also recently strengthened its institutional custodian platform, Ripple Custody, through new partnerships with Securosys and Figment, to securely store and manage XRP for banks and asset managers. 

Garlinghouse emphasized that XRP is not just a digital asset but a foundational element that, when combined with the XRP Ledger (XRPL), drives utility, trust, velocity, and liquidity within the ecosystem. He made it clear that XRP underpins both current projects and future initiatives. 

The CEO also explained that regardless of whether the company is focused on Ripple payments, treasury services, payments on DEX’s, or Ripple Prime, its institutional digital asset custody platform, the primary objective remains the same—which is to strengthen XRP’s role within the global financial infrastructure. 

Institutional Adoption And Partnership Strategies

During the discussion, Garlinghouse also addressed Ripple’s focus on institutional growth. He announced that Aviva investors, one of the largest asset management firms globally, has begun tokenizing assets on the XRP Ledger. 

This development illustrates the company’s strong commitment to expanding institutional opportunities while supporting consumer-focused partners. Additionally, it solidifies the firm’s position in the rapidly growing asset tokenization space and highlights XRP’s significant role within it.

Garlinghouse also indicated that the company collaborates with companies pursuing new markets and solutions, ensuring XRP remains integral across applications. He added that the firm’s President Monica Long would share further details about these initiatives. 

The CEO reiterated that XRP connects multiple aspects of the crypto company, describing the cryptocurrency as “the heartbeat” of the comany. By keeping XRP at the center of its operations, the payment firm continues to strengthen its confidence as a “platform company for financial infrastructure,” while reinforcing the broader utility of XRP and its ledger.

Ripple

from Bitcoinist.com https://ift.tt/rVJjupt

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